Campaign – Digital film – Publishing

The Collection

Expertises

Product launch, Image strategy, Brand content, Art Direction, Storytelling, Creation, Film Directing and Production, Publishing, Shooting campaign visuals.

The new Boucheron fragrance collection draws inspiration from the memory of gem hunters, who forged the Maison’s spirit with their journeys.
Omedia thought out and developed the narration and image strategy for this collection, akin to an invitation to travel through a poetic and imaginary landscape into the jeweller’s territory.
The campaign’s visuals were shot by photographer Florian Joye, whom the agency chose for his bright and poetic style.

The campaign’s visuals were shot by photographer Florian Joye, whom the agency chose for his bright and poetic style.

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